News 25 March 2026

Carolin Wiken Joins Kekst CNC as Director, Strengthening Healthcare and Life Sciences Capabilities

Senior adviser brings deep expertise in strategic positioning, crisis management, and stakeholder engagement

STOCKHOLM — Kekst CNC, the international strategic communications consultancy of Publicis Groupe, today announced that Carolin Wiken has joined the firm as a Director in its Stockholm office, further strengthening its healthcare and life sciences advisory capabilities.

Wiken brings extensive experience in corporate and financial communications, with a particular focus on life sciences and consumer sectors. She has held senior in-house leadership roles at Bayer and Pfizer, as well as advisory positions, most recently as a Partner at Geelmuyden Kiese, where she also served as CEO of the firm’s Swedish operations.

She specializes in strategic positioning, crisis management, and stakeholder engagement in complex and highly regulated environments. Based in Stockholm, Wiken will work closely with colleagues across Kekst CNC’s global network, contributing to the firm’s strategic direction and supporting cross-border healthcare and life sciences engagements.

Carolin’s appointment reflects the continued growth of our healthcare and life sciences offering globally. Her combination of in-house leadership and advisory experience, along with her deep understanding of highly regulated sectors, will be invaluable to our clients navigating increasingly complex communications challenges.

Veronica Råberg-Schrello, Partner and Managing Director at Kekst CNC Stockholm

I am very much looking forward to joining Kekst CNC and contributing to the continued development of the firm’s offering within healthcare and life sciences, as well as supporting clients across a range of complex communications situations.

Carolin Wiken, Director at Kekst CNC

Over the course of her career, Wiken has advised executive teams and organizations undergoing transformation, building a reputation as a trusted counselor in high-stakes situations.

Together with the Stockholm leadership team, she will help advance the firm’s client offering by combining local expertise with global insight to support organizations in navigating strategic opportunities, executing transactions, managing crises, and strengthening market positioning through communications.

As of April 1, 2026, the Kekst CNC Stockholm leadership team consists of:

  • Veronica Råberg-Schrello, Partner and Managing Directo
  • Malin Lundin, Partner and Practice Lead, Financial Communications
  • Henrik Nilsson, Director and Practice Lead, Public Affairs
  • Stefan Nerpin, Director and Practice Lead, Corporate Communications
  • Carolin Wiken, Director
  • Eva Widner, Head of Finance
  • Veronica Ekstrand, Head of HR

 

About Kekst CNC
Kekst CNC, the international strategic communications consultancy of Publicis Groupe, has pioneered strategic communications to help its clients achieve their most important business goals for more than 50 years. With offices in the world’s major corporate and financial centers, it uses insight, creativity and judgment to partner with clients seeking to grow, transform or protect their organizations.

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