Over the past quarter-century, the financial services industry has been reshaped by consolidation, technological innovation, changing expectations of leadership and sustainability, and now the rapid rise of artificial intelligence. Yet amid this transformation, one constant has emerged: the importance of trust, stakeholder confidence and effective communication.
Our new report, 25 Years of Change in Financial Services, explores the defining shifts that have shaped the sector and the lessons they offer for the future.
25 Years of Change in Financial Services
Request your copyDrawing on conversations with senior leaders from across banking, asset management and the wider financial services industry, alongside proprietary data, research and analysis from our Kekst CNC Intelligence team, the report brings together perspectives on five critical themes:
- Consolidation: Why strategic fit matters more than scale alone.
- Digitalisation: Why convenience can never replace confidence.
- Executive leadership: Why authority must increasingly be earned.
- Sustainability: Why substance must replace slogans.
- Artificial intelligence: Why accountability cannot be automated.
Together, these insights highlight a fundamental shift:
Communications is no longer simply about explaining change. It plays a central role in shaping decisions, navigating complexity, building trust and creating long-term value.
Featuring contributions from leading industry voices and a foreword by Patrick Hosking, former Financial Editor at The Times, the report offers practical perspectives for financial institutions and leaders preparing for the next era of change.